TSUKINOI

In 1865, the Tsukinoi Brewery was founded near that lovely spot on the Ōarai shore. At first, the owner had named it Matsumaeya (the house of Matsumae). But one mid-autumn evening, looking out onto the torii gate, he was struck by the beauty of the moon reflected on the waves glittering gold and silver over the Ōarai shore. So lovely was this sight that he changed the name of his brewery, to Tsukinoi, which means “the well of the moon”.